Title:  Marketing Campaign Analyst (CI4Q)

Job Description

• Generates pre and post marketing campaign analysis including overall performance, program performance, segment breakdown, testing and promotional results
• Provides insights and recommendations for future marketing plans
• Leads development of analytical and forecasting models for owned channels
• Plan, prepare and provide data for marketing campaign execution
• Create clear and visually appealing data visualizations, prepare the reports to communicate and collaborate with related stakeholders

Job Qualification

• Bachelor’s Degree or higher in MIS, IT, Statistic, Science, Engineer, Digital Marketing, Business Administration, Economic, or related fields.
• At least 3-5 years of experience as Data Analyst / Data Engineer or related fields
• Strong analytical, logical thinking and creative thinking skills.
• Strong communication skills in both Thai and English
• Experienced in database marketing analysis, direct response campaigns and statistical analysis and reporting preferred.
• Strong analytical skills including the ability to categorize promotions, collect data, establish facts, and draw valid conclusions.
• Skilled in SQL, Excel, Python are required and skills in data visualization such as Qilk sense and Tableau is a plus